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Let us continue to the next steps of how to develop your own products to sell on Amazon.

Step 8: Listen in and ask questions

Be active in one or two communities within your product niche and really listen to what your audience prefers. What brands are popular in those niches, and what are those brands doing or not doing at the moment?

A great indication of whether a product is needed is when people say that they have to use other products in combination to make it work how they want. You can then seize the opportunity to innovate a new product that meets those needs. The trick here is to listen carefully to a problem and solve it by offering a good solution.

Step 9: Know the attributes of successful products

You always see the following in successful new products:

• A great solution
• Quality that you can trust
• Easy to understand
• Easy to use

If your product does not have any of those attributes above, you will need to do more analysis and come up with a better product. Below are some questions you can ask yourself when trying to improve your products:

  1. The functional part: what problem does it solve? Why does someone need your product?

  2. The emotional part: how do people feel when they buy or use your product?

  3. The social part: is your product a conversation-starter? Does it show a certain social status?

Stay tuned for the final step on How to Develop Your Own Products to Sell on Amazon!

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